Shopify Traffic | SEO | Steps
Growth Automated offers you a methodology for driving traffic to your Shopify store.
1
Build it Right
Your Shopify store is a digital expression. What you create - sends signals, but also is crawled by the search engines and LLMs.
In theory, and this is controversial, if you had a differentiated brand position, AND, you built your store/site perfectly for SEO - you would never have to pay for traffic.
While this is aspirational and partly true - we believe that an entire industry has been built on 2 things 1) websites that weren't built properly for SEO; and 2) a dominant market player who changed the signals used by the algorithm to grow revenues and share to market dominance.
We have created a number of resources available for FREE for you to Reference as you build your store. They are available in the top navigation.
This is an infographic summary of the Shopify SEO requirements
Your Shopify store is a digital expression. What you create - sends signals, but also is crawled by the search engines and LLMs.
In theory, and this is controversial, if you had a differentiated brand position, AND, you built your store/site perfectly for SEO - you would never have to pay for traffic.
While this is aspirational and partly true - we believe that an entire industry has been built on 2 things 1) websites that weren't built properly for SEO; and 2) a dominant market player who changed the signals used by the algorithm to grow revenues and share to market dominance.
We have created a number of resources available for FREE for you to Reference as you build your store. They are available in the top navigation.
This is an infographic summary of the Shopify SEO requirements
2
Have a Content Strategy
A content strategy is the central nervous system of your brand's authority and traffic potential. We design a comprehensive content framework that establishes your expertise, systematically targets every stage of the customer journey, and is optimized for both traditional search and emerging AI-driven discovery. This creates a lasting, defensible asset that continuously appreciates in value.
Learn about EEAT and how it is central to everything.
Short summary chart of EEAT
Technical Specifications
Listen to a technical podcast
A content strategy is the central nervous system of your brand's authority and traffic potential. We design a comprehensive content framework that establishes your expertise, systematically targets every stage of the customer journey, and is optimized for both traditional search and emerging AI-driven discovery. This creates a lasting, defensible asset that continuously appreciates in value.
Learn about EEAT and how it is central to everything.
Short summary chart of EEAT
Technical Specifications
Listen to a technical podcast
3
Set up your Paid advertising ecosystem
This is the most important structural piece of integration you have to get right for your store.
What matters is that your have all your data flowing - cleanly - so that you can effectively connect the dots on the story of what is working for your business.
This work is paramount. If you mis-attribute your sales channels or advertising effectiveness - you will make the wrong decisions.
Read:
10 Advanced Paid Advertising Strategies
This is the most important structural piece of integration you have to get right for your store.
What matters is that your have all your data flowing - cleanly - so that you can effectively connect the dots on the story of what is working for your business.
This work is paramount. If you mis-attribute your sales channels or advertising effectiveness - you will make the wrong decisions.
Read:
10 Advanced Paid Advertising Strategies
4
Enable your store to ChatGPT
The future of search is conversational, and it's already here. By enabling your store to communicate directly with AI like ChatGPT, you place your products and answers directly into the hands of customers at their moment of need. This isn't just an enhancement; it's a new, high-conversion traffic channel that puts you light-years ahead of competitors still stuck on yesterday's SEO.
We were so curious we developed a playbook on the Shopify Requirements for enabling your store in ChatGPT.
Shopify and ChatGPT: The Future of Commerce is Here
There are about 7-8 things that Shopify stores need to do to take advantage of this once in a lifetime opportunity in shifting consumer behavior.
Get Written into the ChatGPT Story.
Listen to a technical podcast on the requirements
The future of search is conversational, and it's already here. By enabling your store to communicate directly with AI like ChatGPT, you place your products and answers directly into the hands of customers at their moment of need. This isn't just an enhancement; it's a new, high-conversion traffic channel that puts you light-years ahead of competitors still stuck on yesterday's SEO.
We were so curious we developed a playbook on the Shopify Requirements for enabling your store in ChatGPT.
Shopify and ChatGPT: The Future of Commerce is Here
There are about 7-8 things that Shopify stores need to do to take advantage of this once in a lifetime opportunity in shifting consumer behavior.
Get Written into the ChatGPT Story.
Listen to a technical podcast on the requirements
We can help you with your Traffic - but in an unconventional manner:
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